07.10 Mike’s Hard Lemonade Co. Introduces THE CLASSIC MARGARITA by mike’s™

pulsecocksmargaritasBy Ross Joseph

Mike’s Hard Lemonade Co., a pioneer in the flavored malt beverage category, has launched THE CLASSIC MARGARITA by mike’s™, a line of premium, ready-to-pour margaritas available in three delicious varieties: Raspberry, Peach and Traditional Lime.  THE CLASSIC MARGARITA by mike’s™ is sold in 6-packs of 11.2 oz. bottles and is now available alongside beer in grocery, liquor, and convenience stores everywhere, not to mention nightclubs and bars nationwide.

THE CLASSIC MARGARITA by mike’s™ contains 5.5% alc/vol and was developed using Mike’s patented and proprietary malt base, enhanced with a refreshing blend of luscious fruit flavors to create a satisfying range of crisp, fragrant margaritas with a smooth, full-bodied tequila taste.  “We developed THE CLASSIC MARGARITA by mike’s™ to make it easier for consumers to have what they love,” said Philip W. O’Neil, President of Mike’s Hard Lemonade Co.  “Though the margarita is America’s most popular cocktail, it’s often considered too complicated and cumbersome to enjoy outside of a bar or restaurant setting.  Our ready-to-pour versions deliver a bold and satisfying margarita experience that we think consumers will love for the taste and appreciate for the price and convenience.”  “THE CLASSIC MARGARITA by mike’s™ will make ordinary beer occasions a lot less ordinary,” added O’Neil.

Whether you’re planning a casual get-together with friends or a full-blown Cinco de Mayo bash, THE CLASSIC MARGARITA by mike’s™ is the perfect addition to the celebration. To help get the party started this summer, THE CLASSIC MARGARITA by mike’s™ will celebrate its south-of-the-border roots by giving away the ultimate Mexican Riviera Adventure at a luxury resort for one lucky consumer and three friends. Visit www.mikeshard.com for sweepstakes details!

The Classic Margarita ~ Traditional lime (5.5% ABV) ~ with real lime juice and agave nectar, it’s a fiesta just waiting to happen ~ so get the party started!

The Classic Margarita ~ Raspberry
(5.5% ABV) ~ with real lime juice, agave nectar, and refreshing raspberry, it’s fantastico!

The Classic Margarita ~ Peach
(5.5% ABV) ~ with real lime juice, agave nectar, and succulent peach, it begs you to relax in a hammock and leave your cares behind (this is my favorite flavor ~ perfect for when you’re in the mood for something smooth and sweet).

About Mike’s Hard Lemonade Co.

Seattle-based Mike’s Hard Lemonade Co. is a registered trade name of Mark Anthony Brands Inc., a Washington Corporation.  Mike’s Hard Lemonade Co. defined the $1.7 billion dollar flavored malt beverage category with the introduction of its ground breaking mike’s hard lemonade® in Canada in 1996 and then in the United States in 1999.  Mike’s product line is comprised of premium malt beverages, hard teas, and hard fruit punches.  For further information, visit www.mikeshard.com.

And remember: MIKE’S IS HARD.  SO IS PRISON.  DON’T DRIVE DRUNK.®

8 Responses to 07.10 Mike’s Hard Lemonade Co. Introduces THE CLASSIC MARGARITA by mike’s™

  1. Melinda Botterbusch says:

    These are AWESOME! I had the traditional Lime Margarita tonight for the first time. I think I like this even better than the Hard Lemonade…which is all I use to drink! The bar I go to only stocked one case to try them and they were all gone before the night even really got started. Keep up the great work Mike’s!

  2. Jennifer says:

    YUM! That is all.

  3. TL Wheeler says:

    I tried the Lime Margarita for the 1st time several months ago in Texas & absolutely love the flavor. It is much better the the Hard Lemonade due to the fact it is not quite as sweet. The problem is, I can’t seem to find it in any of the liquor stores here on the Western Slope of Colorado. Do you have any suggestions? I can’t share it if I can’t find it!!

  4. katie says:

    my fave is raspberry– soooooo delish!!!!!

  5. Dave says:

    This stuff is absolutely awesome over ice on a hot summer day…I’m hooked. So are several of my friends. Keep it coming!

  6. mike says:

    Drink more than two on an empty stomach and u will feel like u just downed a bottle of bleach. Tastes great but it will sour your stomach like no other. Tried it twice with same results and have friends that experienced the same results

  7. Robyn Weyant says:

    I would like to know where I could buy Mike’s Classic
    Margarita Peach. I love the drink. I purchased in my hometown
    two years ago, and now we can’t it. Please tell me how I can
    get this peach drink back.
    Thank YOu

  8. lori says:

    I think all need a higher alcohol content

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